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There is a vast difference in the quality of Twitch clips. From the '360 noscope' to the 'wait how do these things work. Did someone clip that?' the quality of your clips has a big impact on the success of your channel. Also, if the latter has happened to you, I suggest checking out this article on how to make a Twitch clip. The more engaging the clip, the more people will view/like/share, and the better your chances of gaining a new loyal fan.
Impressions matter. A clip someone sees of your stream on TikTok, YouTube, or Instagram gives them a preview of what they would find on your channel. Is your clip funny? They'll expect to laugh when they find you on Twitch. On a crazy kill-spree? They'll expect exciting gameplay. A hot tub? Well, I'm not sure what to expect.
So we're all on the same page, I'm not talking about what moment should be clipped, I'm talking about what clip should be posted. Anyone can make a clip of your stream, but not all those clips deserve to be posted to your accounts on TikTok, Instagram, or YouTube.
The best way to figure out what makes a clip engaging is to watch clips of your favorite streamers. In general, they'll fall into two categories:
Highlights
The most common clips you'll see are some kind of highlight. The crazy snipe from across the map, the showdown in the final circle of a battle royale, sneaking away with 1% health and no ammo after taking down an entire team.
People love watching highlights of games they've played because they can imagine themselves in those situations. But remember: people are more interesting than gameplay. How you react to a certain situation will be what drives a viewer to find you on Twitch. Your personality, your mannerisms, your thought process, your skill as an entertainer. Craft your own unique brand and let it shine through your highlights.
Fails
Search the Twittersphere and you'll find no shortage of fails. Holding a grenade too long, driving over a teammate (sorry squad), the late game choke, the list goes on. Fails can be humorous, but again, more important than what happened is how you reacted to what happened. Anyone can make a mistake in a game, clip the moment, and post on socials. Unless you died to a throwing knife from a helicopter, the gameplay itself is necessary, but not sufficient. How you responded to what happened is what will keep people coming back. The fail itself is probably more interesting to you than your fans, but how you reacted is more interesting to your fans than it is to you.
So, what makes a clip good?
In summary, you make your clip good. Remember, when you're selecting clips, you're selecting a preview of your stream. Think about what makes your channel unique, what viewers wouldn't be able to find anywhere else, and incorporate that into your clips.
Once you have clips to post, there's only one step left. Cross Clip makes it easy to edit and post Twitch clips to TikTok, YouTube, and Instagram. Check out these articles on uploading your clips to TikTok, YouTube, and Instagram. Not sure how to start using Cross Clip? Do not fret, this article will explain everything you need to know on getting started with Cross Clip.
Now, go share your stream with the world!
Happy clipping!