Scaling your business as a live streamer can be a difficult journey.

Merch is a great way to connect with your fans, extend your brand, and generate additional income:

  • Streamlabs merch store enables live streamers to customize different products with their own logos and sell them on stream
  • Free to get started
  • Entire set-up process takes < 3 minutes
  • Anyone can sign up today and start selling t-shirts, hoodies, and mugs

Click here to create your merch store.

Each of these were made by different creators with a few clicks

Free Options

You can start selling 19 different types of t-shirts, 2 different types of mugs, and 4 different types of hoodies/sweatshirts.

If you are a live streamer already making some money, you may want to consider upgrading to Streamlabs Prime. While our merch feature is free for everyone, Streamlabs Prime users get access to premium products, the lowest prices, and the highest profit.


Prime Options

With Prime, streamers get access to our top-of-the-line premium products like backpacks, notebooks, hats, bean bags, phone cases, tote bags, mousepads and more!


“I come from the professional touring music world, so I’ve dealt with suppliers, vendors, materials, artists, distribution, everything. Already. For the last 20 years. So to see how simple Streamlabs has made the merch creation, selling, and purchasing/ handling system is insane.”

— Matthew Kiichi Heafy

Merch Store Features

Your merch store lives right on your tip page. A custom alert from your fans will play live on stream with each merch order, making the fan feel special! Check out the other features for merch below!


For more information about our Streamlabs Merch Store please visit our website.

Check out the tutorials below to help guide you through the Streamlabs OBS set up process:

We are here to help. Here’s how you can reach us:

Get Streamlabs OBS — go live in minutes!

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Further reading