Ultra.
Have you heard? TikTok is currently rolling out an exciting new feature called Sub Space. By offering exclusive access to private chat rooms, Sub Space is designed to foster a more intimate and interactive live-streaming experience. This cutting-edge feature is more than just another way to make money on TikTok—it aims to enhance the way creators and their supporters interact on the platform.
With Sub Space, creators are presented with a unique opportunity to engage directly with their subscribers. They can choose to address subscribers' comments in real-time, on-camera, while live streaming, making the live experience more personal. Alternatively, creators can dive into text chats with subscribers, similar to the Broadcast Channel feature on Instagram. By offering a private platform for interaction, Sub Space helps cultivate a stronger sense of community, leading to more meaningful conversations and a tighter-knit fan base.
Ways to Use TikTok Sub Space
With TikTok Sub Space being rather new, you may be wondering, “How may I use this feature to my benefit as a creator?” Below are some recommendations however, we encourage you to get creative and use the feature in the ways that make most sense for your audience.
Exclusive Q&A Sessions
Fans love asking their favorite creators questions about themselves, their interests and beyond. Hosting dedicated Q&A sessions within Sub Space gives subscribers the opportunity to get to know you better. This is particularly valuable for creators specializing in educational content or those with expertise in specific areas, allowing them to share their knowledge in a more exclusive setting where fans feel seen and heard.
Access to Behind-the-Scenes
With the growth and success of “Day in the Life” style content on TikTok, giving your most loyal fans exclusive behind-the-scenes content only makes sense. From providing insights into your creative process to exclusive content reserved for your most supportive followers, Sub Space is the perfect environment for BTS content.
Subscriber-Only Contests and Giveaways
If two things are for certain, people love winning and freebies. Creators can organize contests, or giveaways within the Sub Space, making them open to subscribers only. This not only rewards loyal followers but also adds an element of fun and interaction to the live streams or your platform in general. However, be sure that when hosting contests and giveaways on TikTok that you adhere to their rules and community guidelines.
TikTok's Sub Space is set to offer a more personalized way for creators to interact with their subscribers. As this feature continues to roll out, it will be interesting to see the innovative ways in which creators utilize Sub Space to enhance their content and strengthen their online communities.
Want to stay updated on the latest developments of this TikTok feature? Follow Streamlabs on TikTok, Instagram and Twitter.