Starting a YouTube channel is an exciting adventure, but with so many amazing channels out there, finding the perfect name for yours can be a challenge. The right YouTube channel name can aid in attracting subscribers, boosting views, and growing your brand. In this article, we'll explore everything you need to know about choosing a YouTube channel name, from brainstorming to making it an extension of your existing brand.
Take Time to Brainstorm Names
Don't create a name that you don’t feel confident about. Take the time to brainstorm a name that reflects you as a creator and the type of content you plan to post. Below are some tips for brainstorming YouTube Channel names.
Focus on your niche: Think about the type of content you plan to create and come up with a name that accurately reflects your niche.
Use keywords: Consider including keywords related to your niche in your channel name. This can help with search engine optimization and make it easier for the right viewers (aka your target audience) to find your content or channel. For example, “CraftingWithNAME” is a fitting name for an arts and crafts focused channel and will likely attract those interested in this niche.
Use a thesaurus: If you're struggling to come up with a name, try using a thesaurus to find synonyms for keywords related to your niche. This kind of exercise at the very least will create some thought starters for you to work with.
Try a pun: A witty pun thrown into the mix of your YouTube Channel name is a great way to grasp someone's attention. If you’re not fully loaded with puns in your arsenal, a quick Google search will do the trick.
Ask for feedback: Sometimes the best way to come up with a YouTube Channel name is by picking people's brains. Whether it’s friends and family or followers on another platform, don’t be afraid to ask for feedback if you’re really stumped on creating a name.
Make Your Channel Name Easy to Remember.
Avoid excessively long names or the use of random numbers, which may not be easily remembered by viewers. The simpler and more memorable your channel's name is, the greater the chance that a viewer will return to your content or recommend it to others (IRL or virtually).
Make It An Expansion of Your Current Brand/Social Presence
If you’ve already built an audience on another platform (e.g., TikTok, Instagram, Twitch, etc.) consider using the same name for your YouTube channel. Consistency across your brand allows you to build recognition.
Change Your Name With Caution
You can change your channel's name, however, we don’t recommend doing it often, as it may confuse your followers and potentially result in the loss of subscribers. Only change your channel name if absolutely necessary and never without warning ahead of time or teasing the name change to your audience.
Don’t underestimate the power of choosing the perfect YouTube channel name when establishing your brand on the platform. When selecting a name, try focusing on your niche, keeping it concise and memorable, aligning it with your brand, and avoiding frequent changes unless absolutely necessary. With some careful consideration and brainstorming, you'll be well on your way to choosing a YouTube Channel name that’s an accurate representation of you and your content.